Founded by Adam Hempenstall, Better Proposals started with a simple idea: make it easier for businesses to create professional proposals and know when clients actually open them. The platform helps freelancers, agencies, and businesses create, send, track, and manage proposals without relying on Word documents or PDF attachments. Users can choose from ready-made templates, customize designs, collaborate with their teams, collect digital signatures and payments, and track how clients interact with their proposals. It also offers automated follow-up reminders and client onboarding features to help businesses close deals faster and keep everything organized. Users appreciate its easy-to-use interface, professional templates, document tracking, and responsive 24/7 human customer support.